Branding & Print
Graphic & Logo Design
Good design is all about capturing the essence of your brand and taking a consistent approach across print, offline and digital. QBD can help you get creative.
Stand out
What is graphic design?
When it comes to building a strong visual identity, creative graphic design is key.
All the strategic thinking about your business, your customers and your objectives needs translating that into visuals which convey your brand and what you stand for. This needs to be carried across all your online and offline marketing materials and communications to create a consistent perception of your business.
At-a-glance
Graphic & logo design key features
Stand out from the crowd
A striking, visually appealing design can help you stand out from the crowd and differentiate your business from your competitors.
Reinforce your brand message
Your brand is about more than your logo. Good creative design will help tie your brand message and visual identity together in a way that resonates with your customers.
Stay relevant
Design trends and consumer tastes change. If you’ve not refreshed your visual identity in a while, it can become stale and boring. Maybe it’s time for a rethink?
Build brand awareness
Your logo, branding and visual identity need to be consistent to help build brand awareness. We can help you make an instant and memorable impression.
Attract your ideal customers
Great design should represent your business and your customers. We create designs which connect with your audience and stay true to your values.
Gain a competitive edge
Your design can have a direct impact on the performance of your business. We can help you craft clever, creative designs that draw customers in.
Shine brighter
Build your brand
There are so many things to consider when it comes to graphic design. Your logo, branding, colours, fonts and imagery all have an impact on the visual identity you create.
Our creative design team will work with you to understand your business, your brand and your objectives before creating graphic designs which are consistent across all your marketing channels.
From simple logo creation to more complex website, leaflet and brochure design, we can help ensure your marketing is visually appealing and makes a memorable impact on your target audience.
Supporting your growth
Take your business growth to the next level
Growing a business requires regular, continuous, focused marketing to achieve the results you’re looking for. All those quick wins soon add up to long-term, sustainable success. That’s what G-Series is for.
From starting out to levelling up or supercharging your online growth, our G-Series packages combine ongoing marketing support with growth consultancy to help your business reach more, attract more and achieve more.
Whatever your budget, we’ve got a G-Series plan for you.
Make an impact
Why do I need graphic & logo design?
There are certain things in business that you shouldn’t attempt on your own and graphic and logo design is one of them.
When it comes to portraying your brand and business in the best light, creative graphic design is essential. Doing it yourself, with little or no experience, could do more harm than good.
Whether you’re looking for a new logo, letterheads or business cards, or want a complete revamp of your visual identity, QBD can help.
Our creative team is vastly experienced and uses the latest in design technology to help bring your ideas to life.
Make it eye-catching
Reinforce your brand identity
Understanding the nuances and significance of graphic & logo design for businesses is imperative in the design industry. Your brand’s logo, often the first touchpoint with its audience, sets the first impression. So, it’s essential to ensure that the logo communicates effectively and is well-designed. The process begins with brainstorming ideas that resonate with your brand’s essence. This is often followed by creating a creative brief, a foundation that guides the design process. The brief usually includes insights about the competitor, target audience and brand values. Once you’ve got a clear direction, sketching out rough designs is the next step. Modern tools like Illustrator make the transition from paper to digital seamless, offering capabilities to add minute details.
It’s not merely about crafting a beautiful image. Your logo should also be intuitive, offering immediate brand recognition. Brands like Apple and Nike, for instance, have logos that are instantly recognisable worldwide. Their memorability is a testament to a successful design process. In today’s digital age, customization is key. Whether it’s adjusting typefaces or lettering, your logo should be customizable. Often, businesses opt for a logo design service, ensuring their brand logo is professional and in line with current trends. The advantage? These services often offer multiple revisions, ensuring the logo is precisely what the brand envisaged.
A versatile logo looks good both for print and digital. It should be easy-to-use, scalable and easily fit on various platforms, from stationery such as letterheads and envelopes to digital platforms. This is where formats come in. Having your logo in different formats like JPEG, PNG and vector files is essential. Another pivotal aspect is typography. The right font can amplify your message, while the wrong one can muddle it. Coupled with icons and slogan, the typography can elevate a business logo, making it eye-catching and in tune with the brand’s identity. With start-ups and even established businesses rebranding, there’s always a need to redesign. Whether it’s a start-up looking to carve a niche or established startups pivoting their strategy, the logo remains a focal point.
An easy-to-use, creative logo design reinforces brand identity and instils trust. Finally, considering trademarks is crucial. It ensures your design is unique, avoiding potential legal tussles and ensuring your brand stands tall without imitations. In summary, a logo isn’t just a mere design. It’s a story, a brand’s face, and a symbol that tailors a brand’s message to its audience. So, the next time you set out to design your logo, remember the intricate processes and the immense potential it holds in shaping perceptions.
Engage your audience
Understanding your business
We’ll work with you to understand your customers, your objectives and your ambitions, before creating graphic designs that capture the essence of your business and the message you are trying to convey.
We combine creative flair with strategic insight and understanding to build brands which help businesses stay connected to their ideal customers.
We can also provide ongoing growth consultancy and support to help you keep pushing your business forwards and ensure our brand, digital and marketing solutions are working as hard for you as they possibly can, to maximise the return on your investment.
Let's talk
Evolving your identity
Whether you are looking to give your visual identity a complete overhaul or are after some one-off work on a flyer, brochure or pop-up banner, we can help ensure it’s consistent, compelling and relevant to your customers.
Our starting point is always your customers. We help you to put yourself in their shoes and look at your business through their eyes.
Once you understand what they see when they look at you, the rest is easy. Why not give us a try?
You can buy any of our branding & design services as a one-off purchase, or they can be part of a G-Series Growth Package and include additional services with easy monthly payments to support your ongoing growth objectives.
It all starts with a conversation. To find out how we can help, get in touch today.
What I have really enjoyed about working with QBD is working on a project as part of a team. In a small business it can at times be very lonely, but QBD has made the process of developing the website a collaborative one where we were all pulling in the same direction for the same objectives, rather than just trying to reach a point where QBD could bill me.