Over the years, we’ve grown our business and services offering by assembling an in-house team of creative, technical and digital professionals who are all experts in their chosen fields.
Now, we’re happy to announce we have three additional service offerings for our clients making QBD a full-service digital marketing agency.
Strategic marketing with QBD
Great marketing starts with a great strategy. A solid marketing strategy ensures all your activities are considered and scheduled in advance to help you reach and attract more of your ideal customers and achieve your growth objectives.
Marketing review & analysis
Marketing review & analysis is all about taking a closer look at your sales and marketing activities to ensure they are consistent and align with your business goals. We’ll audit and analyse your current activity, compare it to your competitors and measure against best practice to identify your strengths and weaknesses and propose solutions. Our recommendations then feed into a strategic plan to help you achieve your business objectives.
Strategic planning & implementation
When it comes to achieving your business goals, it’s crucial to consider how your marketing activities fit together and support your strategic objectives. A strategic marketing plan from QBD will ensure all the marketing activities required to achieve your goals convey a consistent message, take place over a set timeline, complement each other, and align with your brand.
Having a strategic plan ensures all stages of the process are thought through and in place to maximise its chances of success.
KPI reporting & Google Analytics
Using KPI reporting and Google Analytics, we will measure and analyse how your marketing activities are performing against your strategic objectives.
It will help you understand which activities are performing well and where improvements can be made. We use this information to identify your top-performing activities and determine which ones need to be better optimised.
Marketing is effective only if it is done continuously to deliver ongoing improvement and keep ahead of any trends, updates, or changes affecting your results. So, it’s vital to keep track of your key strategic marketing metrics through regular KPI reporting so you always know where you are.
Campaign marketing
From one-off product or service launches to ongoing sales, awareness-raising or lead generation activities, campaign marketing is all about joining up your marketing to deliver results.
Successful marketing campaigns are built around your clients’ needs. We analyse what your customers are looking for and where, so we can help you deliver the right messages to them at the right times.
Creative content
Every business has a great story to tell, and the way you tell it will go a long way toward determining your success. What you say, and the way you say it, are just as important as your logo, branding and visual identity.
Copywriting
When it comes to your marketing, chances are you will need written content to communicate with your customers, highlight your products or services and educate, inform and inspire your audience.
Writing can be a major chore if you’re not used to doing it or have other things to focus on… like the day-to-day running of your business.
We’ve been crafting expertly written content for a wide range of businesses for more than 20 years. From blogs, webpages and newsletter articles to magazine features and award applications, we can help.
PPC marketing
Pay Per Click (PPC) advertising has become a digital marketing mainstay for businesses of all sizes in recent years. It’s a quick and effective way of driving traffic to your website and to gain visibility at the top of the search results page.
If you’re new to – or inexperienced in – PPC, getting it right can be tricky. Defining your target audience, targeting the right keywords, selecting the best platforms, creating compelling ads and setting your budgets correctly can all cost a fortune if you don’t know what you’re doing.
In order to win at the PPC game, you often need specialist support to optimise your accounts and maximise the return on your investment.
How can QBD help your business?
As your partner in digital growth, our approach is simple. We listen. We create. You grow.
Whether you’re looking to sell more, generate more leads, reach more people or raise awareness of your brand, the right digital partner in your corner can help you reach more, attract more and achieve more.
Give us a call to find out how we can help.