SEO
How AI Overviews are changing who gets found in search
More web searches now get answered before anyone clicks a single link. Google builds an answer, called an AI Overview, straight into the results page,
July 22, 2026
Hot off the press
Category: SEO
SEO
Good SEO was never just about the robots, or the humans
Google published an insight earlier this month telling brands to stop optimising their websites for bots and start optimising them for people. If you read
July 15, 2026
SEO
Google’s just been told to explain itself. Here’s what that means for your business.
You’ve probably felt it before. Your rankings drop overnight, your enquiries dry up, and there’s no explanation anywhere. You didn’t change anything. Google did. But
June 24, 2026
Lead Generation
How to increase your website traffic
You’re busy running your business. You need more website traffic if you’re to grow. And you share this goal with almost all other businesses. Yet
March 25, 2026
Marketing Strategy
What does AI Mode mean for your business?
It’s here! Google has officially launched AI Mode in the UK, fundamentally changing how consumers search and discover businesses online. For UK businesses, this represents
July 30, 2025
SEO
Human strategy in a robotic world
How to market to robots and win visibility You’ve just published an amazing piece of content to your website. It’s full of sharp insights. It’s
July 23, 2025
Content
Why should you refresh your old web content?
The words on your website matter. They’re your most valuable online asset. Gone are the days when your website could sit untouched for months. It
April 15, 2025
Content
Why your business needs the perfect blend of written and video content
In a crowded digital landscape, with an endless parade of ads and content fighting for attention, making your business stand out isn’t easy. But here’s
January 24, 2025
Content
How to repurpose your content for AI Overviews
In our previous blog, we introduced you to AI Overviews, Google’s groundbreaking new feature that’s changing the face of search. These AI-generated summaries appear at
October 14, 2024
Content
What are AI overviews?
Google recently introduced a new search feature in the UK: AI Overviews. You may have already noticed them – they’re the AI-generated summaries that have
September 18, 2024